Project: Miramax-Clima

Miramax Clima is an established family business with more than 15 years of experience in air-conditioning and heating systems. The company provides sales, delivery, installation, and professional consultation for air conditioners, heat pumps, and air-care systems.

It serves customers throughout Bulgaria and operates physical locations in Cherven Bryag, Knezha, and Plovdiv.

The company’s growth required the development of a modern eCommerce platform and a centralised ERP system. The objective was to automate daily operations, simplify the management of a large product catalogue, and improve coordination between online sales, inventory, orders, and administrative processes.

Businesses in this sector often manage:

• a large number of product categories;
• numerous brands and product variations;
• frequently changing pricing conditions;
• external marketplaces;
• financing and courier integrations;
• complex communication between teams, warehouses, and customers.

With this level of operational complexity, effective automation and centralised management are essential for efficient daily work and high-quality customer service.

What Did We Develop?

We developed a complete custom eCommerce and ERP system tailored to the company’s specific needs and working processes.

The system includes:

• an online store with modern UX and responsive design;
• centralised ERP administration;
• automated product and category management;
• automated order processing;
• integrations with courier services;
• integrations with financial institutions;
• synchronisation with external platforms;
• marketing and advertising automation;
• administrative tools for managing a large product catalogue.

Integrations and Automation

The project includes full integration with:

• Stripe;
• Speedy;
• Econt;
• DSK;
• TBI Bank;
• eMAG;
• Pazaruvaj;
• ShopMania.

We developed a real-time notification system that simplifies the monitoring of key activities, including new orders, status changes, request processing, and administrative actions.

We also implemented various automations related to product management, platform synchronisation, catalogue data processing, advertising activities, and the management of a large number of products and categories.

ERP System for Improved Organisation

A central part of the project was the development of an ERP system that brings the company’s operations into one centralised environment and supports the team’s daily work.

The system provides:

• order management;
• customer enquiry processing;
• status tracking;
• product data management;
• administrative control over the catalogue;
• management of related products and categories;
• faster processing of operational tasks.

For online stores of this scale, centralised management significantly reduces the risk of errors, duplicated work, and delays in order processing.

Responsive Design and User Experience

The platform was developed with a fully responsive architecture for both the public-facing store and the administration panel. This enables convenient and efficient use across different devices.

Special attention was given to:

• fast and intuitive navigation;
• a clear product structure;
• easy filtering;
• purchase journey UX;
• quick access to important information;
• an optimised checkout process.

Technologies Used

The project was developed using:

• PHP;
• HTML5;
• CSS3;
• SASS;
• JavaScript;
• jQuery.

The technical architecture was designed with a focus on:

• stability;
• future expansion;
• strong performance;
• convenient content management;
• scalability as the business grows.

The Result

The new eCommerce and ERP system provided Miramax Clima with a centralised digital environment supporting both online sales and the company’s internal organisation.

The project improved:

• product and order management;
• administrative processes;
• automation between different systems;
• collaboration with external platforms;
• the overall user experience;
• opportunities for future growth and business scaling.